Find It Win It Keep It

If you’re working in the professional services market, you’ll know how important it is for fee earners at all levels to be effective and gaining and retaining clients and indeed career progression often depends on your success at winning new business. You’ll also know just how competitive the market is. 


Find It, Win It, Keep It is the ultimate guide to succeeding in an increasingly competitive and complex professional services marketplace – one where loyalty is a thing of the past, and the skill to win work is more important than ever before.

Kate Fleming’s experience, knowhow and in depth knowledge about how professional services are bought will provide you with the platform to build and maintain career success. Covering everything from the sales journey, to contract negotiation, this truly is the ultimate resource for any person involved in selling professional services.

Contained in this incredible guide, you’ll find:

  • Insights from clients who buy professional services;

  • Ideas and suggestions from sales leaders in professional firms;

  • Case studies;

  • Tools to help you plan, build and progress your sales pipeline;

  • “How to” checklists.

About the author

Kate Fleming is a well-known public speaker, who has worked in the professional services sector for over 20 years. She has worked in operational client facing roles, selling professional services to senior buyers, and also as a consultant and mentor – helping others to be effective at sales and client management. She also spent time as marketing director for a leading UK commercial law firm.


Today, Kate works with leading UK and international professional services firms, helping directors, partners and in-house counsel to develop their client management sales and negotiation skills.

Book cover - Find it Win it Keep it_170x